Social computing is finally growing because it’s distributed. It evolves a lot faster than the technology which came before it, and it has a very hard failure rate. So if you have fragmented stuff with high failure rate in pressured environment, that’s where you get major evolution reshifts, and I think we’re starting to see that.
It’s interesting because, you know, the whole big data thing is growing. We have people really taking into account the human motivational factors associated with constantly being observed, so… historically human beings haven’t liked the idea of a Pantopticon, and that’s what’s a lot of the surveillance things are now doing. And I think we’ll start to see kickbacking instead. We’re already seeing it with some of the hacking groups. And the very openness of the software allows people to start to disrupt it, so… It’s like the Cold war, you know, you get a super weapon, but then the other guy develops a counter, and that’s what we’re seeing with technology.